CAJ live events

Going corporate

Session hashtags: #CAJ16bizYour editor has just assigned you a business story and you’ve never covered more than a ribbon-cutting at the local mall.Where do you begin?Our panelists will take delegates through a must-have set of practices and tips on pulling together a successful business story.

3rd & 7 37yd

3rd & 7 37yd

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  'Going corporate' with Gary Lamphier and Tracy Johnson has started. I'll be liveblogging here: caj.ca/sessions/going… #CAJ16 #CAj16biz

  by Rachel Ward via twitter 5/28/2016 4:56:06 PM
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  Use numbers selectively. Say what they mean and explain context - why are revenues up or down? - Lamphier #CAJ16 #CAJ16biz

  by Rachel Ward via twitter 5/28/2016 4:57:50 PM
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  Reporting on earnings? Be wary of one time items. A sale or write off can mask overall finances - Lamphier #CAJ16 #CAJ16biz

  by Rachel Ward via twitter 5/28/2016 4:58:23 PM
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  You get 'candy coated' version of business finances. Your job is to figure out the news - Lamphier #CAJ16 #CAJ16biz

  by Rachel Ward via twitter 5/28/2016 4:58:56 PM
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  Know normal: small businesses will grow faster than large ones. Avoid stereotypes - Lamphier #CAJ16 #CAJ16biz

  by Rachel Ward via twitter 5/28/2016 5:00:02 PM
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  Know we're small, including our oil companies and bank companies. - Lamphier #CAJ16 #CAJ16biz

  by Rachel Ward via twitter 5/28/2016 5:00:24 PM
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  Of course, our tech industry is even smaller. Know that when the Prime Minister talks about 'resourcefulness' - Lamphier #CAJ16 #CAJ16biz

  by Rachel Ward via twitter 5/28/2016 5:00:57 PM
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  Research the company before interviewing them. They'll spot if you're out of your depth. Lamphier uses Globe Investor, Bloomberg #CAJ16biz

  by Rachel Ward via twitter 5/28/2016 5:02:03 PM
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  Grey area: new chains, restaurants, airlines, businesses. Anything actually broadly important or unique there? - Lamphier #CAJ16 #CAJ16biz

  by Rachel Ward via twitter 5/28/2016 5:03:25 PM
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  Balance: more attention to retail stories because readers love them. But avoid 'free ads' - Lamphier #CAJ16 #CAJ16biz

  by Rachel Ward via twitter 5/28/2016 5:04:07 PM
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  Game of footsie: businesses have no obligation to talk to you or give you number. Try consultants for help: Lamphier #CAJ16 #CAJ16biz

  by Rachel Ward via twitter 5/28/2016 5:04:42 PM
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  Trade publications help with landscape. Check SEDAR for public filings: sedar.com #CAJ16 #CAJ16biz

  by Rachel Ward via twitter 5/28/2016 5:05:48 PM
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  Private company that issues debt/bonds in the U.S., check securities and exchange sec.gov/edgar/searched…
  #CAJ16 #CAJ16biz

  by Rachel Ward via twitter 5/28/2016 5:06:53 PM
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  'Annual ritual' - well informed people make forecasts. But all will be off the mark: Lamphier #CAJ16 #CAJ16biz

  by Rachel Ward via twitter 5/28/2016 5:07:29 PM
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  Lamphier: Treat all forecasts with healthy skepticism and a grain of salt. #CAJ16

  by Ameya Charnalia via twitter retweeted by wardrachel 5/28/2016 5:09:19 PM
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  Follow the liveblog for 'Going Corporate' with business journalists Gary Lamphier and Tracy Johnson caj.ca/sessions/going… #CAJ16 #CAJ16biz

  by Rachel Ward via twitter 5/28/2016 5:10:49 PM
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  Gary Lamphier says he doesn't take speaking fees from businesses. Occasionally a group will make a donation on his behalf #CAJ16 #cdnmedia

  by Rachel Ward via twitter 5/28/2016 5:11:39 PM
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  Business fraud and scams are tough, time consuming and complex to cover. Day to day can be overwhelming: Lamphier
  #CAJ16 #CAJ16biz

  by Rachel Ward via twitter 5/28/2016 5:12:25 PM
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  Very few white collar crooks go to jail: Lamphier #CAJ16 #CAJ16biz

  by Rachel Ward via twitter 5/28/2016 5:12:41 PM
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  Regulators, securities commissioners are 'ill-equipped' to deal with corporate crime: Lamphier #CAJ16 #CAJ16biz

  by Rachel Ward via twitter 5/28/2016 5:13:27 PM
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  Tracy Johnson, CBC business reporter, is up now #CAJ16 #CAJ16biz

  by Rachel Ward via twitter 5/28/2016 5:13:55 PM
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  Johnson has been a business reporter for 20 years. She once worked in banking. #CAJ16 #CAJ16biz

  by Rachel Ward via twitter 5/28/2016 5:14:30 PM
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  CBC is less staffed than say, the Financial Post, says Johnson. 'Smattering of reporters.' She carefully considers audience #CAJ16 #CAJ16biz

  by Rachel Ward via twitter 5/28/2016 5:15:21 PM
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  General economic, big pictures, housing, investing, consumer news - who is going to be reading? - Johnson #CAJ16 #CAJ16biz

  by Rachel Ward via twitter 5/28/2016 5:15:51 PM
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  Find the meaning behind the numbers and how it intersects with people's lives: Johnson #CAJ16 #CAJ16biz

  by Rachel Ward via twitter 5/28/2016 5:16:12 PM
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  Business reporting is daunting, like the information is masked with legal talk: Johnson #CAJ16 #CAJ16biz

  by Rachel Ward via twitter 5/28/2016 5:16:37 PM
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  Business is a way to understand how the world works: Johnson #CAJ16 #CAJ16biz

  by Rachel Ward via twitter 5/28/2016 5:16:53 PM
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  Balance sheet important parts: assets, liabilities, and equity or shareholders equity #CAJ16 #CAJ16biz

  by Rachel Ward via twitter 5/28/2016 5:18:25 PM
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  Income statements: how much money they're making. Revenue, net income, earnings per share
  #CAJ16 #CAJ16biz

  by Rachel Ward via twitter 5/28/2016 5:19:52 PM
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  Cash flow statement: how much cash is being generated to pay expenses, debt, make investments. Not profit #CAJ16 #CAJ16biz

  by Rachel Ward via twitter 5/28/2016 5:20:17 PM
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  These are available for publicly traded companies, not private ones. Check SEDAR or the investor part of a website #CAJ16 #CAJ16biz

  by Rachel Ward via twitter 5/28/2016 5:21:02 PM
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  Other ideas: CCAA - protection from creditors (eg. when Air Canada was in creditor protection) sedar.com

  by Rachel Ward via twitter 5/28/2016 5:21:50 PM
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  Air Canada was in bankruptcy protection - was not bankrupt, Johnson notes #CAJ16 #CAJ16biz

  by Rachel Ward via twitter 5/28/2016 5:22:17 PM
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  The annual information form will have details on employees. Johnson gives an example of oil field layoffs #CAJ16 #CAJ16biz

  by Rachel Ward via twitter 5/28/2016 5:23:30 PM
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  You can check how many have been laid off by comparing several years: Johnson #CAJ16 #CAJ16biz

  by Rachel Ward via twitter 5/28/2016 5:24:14 PM
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  Information about directors, places of residence, all in the annual information form: Johnson #CAJ16 #CAJ16biz

  by Rachel Ward via twitter 5/28/2016 5:24:52 PM
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  Management information circular or proxy circular: contains compensation details #CAJ16 #CAJ16biz

  by Rachel Ward via twitter 5/28/2016 5:25:20 PM
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  SEDAR has a poor website, but it's a gold mine: Johnson sedar.com
  #CAJ16 #CAJ16biz

  by Rachel Ward via twitter 5/28/2016 5:26:20 PM
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  Office of the Superintendent of Bankruptcy Canada - do bankruptcy searches ic.gc.ca/eic/site/bsf-o… #CAJ16 #CAJ16biz

  by Rachel Ward via twitter 5/28/2016 5:27:04 PM
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  Sometimes the best stories are the people who make the most, says Lamphier. Perhaps a small company that pays execs a lot #CAJ16 #CAJ16biz

  by Rachel Ward via twitter 5/28/2016 5:29:26 PM
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  Lamphier has written stories about companies doing terribly, but paying executives huge packages #CAJ16 #CAJ16biz

  by Rachel Ward via twitter 5/28/2016 5:29:52 PM
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  Here's where to find the Alberta land title search: alta.registries.gov.ab.ca/SpinII/logon.a… #CAJ16 #CAJ16biz

  by Rachel Ward via twitter 5/28/2016 5:31:36 PM
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  Lamphier suggests listening to quarterly conference calls (these are often posted on company investor sites) #CAJ16 #CAJ16biz

  by Rachel Ward via twitter 5/28/2016 5:38:52 PM
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  You can find archived tapes of quarterly conference calls, as well #CAJ16 #CAJ16biz

  by Rachel Ward via twitter 5/28/2016 5:39:57 PM
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  'I'm inundated with stuff,' says Lamphier #CAJ16 #CAJ16biz

  by Rachel Ward via twitter 5/28/2016 5:40:22 PM
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  Not an unreasonable comment, Johnson says. Does seem a bias against business journalism, eg. supportive if not critical #CAJ16 #CAJ16biz

  by Rachel Ward via twitter 5/28/2016 5:41:40 PM
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  There guys are all pocket lining rich dudes - that's just not the case, Lamphier says. Often family-started #CAJ16 #CAJ16biz

  by Rachel Ward via twitter 5/28/2016 5:42:16 PM
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  Some put in huge hours, now at risk of losing all right before retirement. 'They may well be penniless.' Lamphier #CAJ16 #CAJ16biz

  by Rachel Ward via twitter 5/28/2016 5:42:56 PM
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  Lots of 'bad apples,' too, Lamphier says #CAJ16 #CAJ16biz

  by Rachel Ward via twitter 5/28/2016 5:43:13 PM
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  Misconceptions, general distrust and lack of recognition as the importance of business as a generator of wealth: Lamphier #CAJ16 #CAJ16biz

  by Rachel Ward via twitter 5/28/2016 5:43:44 PM
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  Q: Spokespersons - why not the same credibility? People don't see reporting is balanced with only spokespeople answering. #CAJ16 #CAJ16biz

  by Rachel Ward via twitter 5/28/2016 5:46:38 PM
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  The reporter says both sides - First Nation and oil company - say the same thing story after story. Game of spokespeople #CAJ16 #CAJ16biz

  by Rachel Ward via twitter 5/28/2016 5:47:17 PM
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  Johnson suggests show up at a conference where execs are talking. Introduce yourself afterwards #CAJ16 #CAJ16biz

  by Rachel Ward via twitter 5/28/2016 5:47:58 PM
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  Reporter in the crowd notes business reporting pays better. And she says most reporters are left-of-centre #CAJ16 #CAJ16biz #cdnmedia

  by Rachel Ward via twitter 5/28/2016 5:49:09 PM
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  She says chase the money (I think she means in stories), work in teams with people with better access. #CAJ16 #CAJ16biz

  by Rachel Ward via twitter 5/28/2016 5:49:47 PM
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  Lamphier says access can change - especially when you do write that critical piece. Then someone else should step up #CAJ16 #CAJ16biz

  by Rachel Ward via twitter 5/28/2016 5:51:01 PM
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  Both Lamphier and Johnson say access is dangerous in business reporting. Job isn't to promote. #CAJ16 #CAJ16biz

  by Rachel Ward via twitter 5/28/2016 5:51:19 PM
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  And that's it! 'Going Corporate' is over. See the archived blog here: caj.ca/sessions/going…
  #CAJ16 #CAJ16biz

  by Rachel Ward via twitter 5/28/2016 5:52:29 PM

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